Advertising & Sponsorships Opportunities

Annual Conference Sponsorships

The BC Care Providers Association Annual Conference will be held May 27-29, 2018 in Whistler, BC at the Fairmont Chateau Whistler. Please find our 2018 Sponsorship Prospectus here.

Sponsorship Prospectus—click to download PDF

Our 2018 conference is entitled Shift Happens! and will focus on the many prevalent shifts that are occurring in the continuing care sector. Inspiring and motivating workshops, high profile opening and closing key note speakers, engaging networking events, and a dynamic tradeshow make the BCCPA annual conference the premiere event to promote your goods and services.

Our 2017 Annual Conference had a record attendance with over 500 service providers, commercial members and exhibitors, and community service groups from across Canada and beyond. We anticipate this number to continue to grow as our first-class educational program, dynamic networking events, and the magnificent setting of Whistler make this conference one of the top events to attend in Canada.

We are expecting over 260 key decision makers to be in attendance including owners, operators, senior management, and board directors from the continuing care sector. Our growing membership base includes over 300 residential care, assisted living, home care members from across British Columbia.

Our members employ over 20,000 people and provide care for over 27,000 seniors each day.

Why should your organization be a part of this event?

  • Become a recognized sponsor at British Columbia’s premiere continuing care sector event
  • Meet face to face and promote your organization and services to key decision makers
  • Become involved in our mission to enhance quality of life for seniors
  • Learn about current trends in the continuing care sector

Please complete the Sponsorship Submission Form and email to cathy@bccare.ca  Platinum, Gold, and Silver Sponsors will be able to select their exhibit booth(s) from a selection of premium locations and will be provided early registration.

80 booths will be available for purchase in the MacDonald Ballroom and Foyer (Member rate $1950 and Non-member rate $2950). A Priority Placement Option ($+200) will be offered again this year where you can selected your top four choices for booth location. Please note that the maximum number of booths available to purchase by one vendor is two.

Registration for the Tradeshow for BC Care Provider Members will open on October 2nd. Registration for all other interested parties will open on October 9th.

Care to Chat Sponsorships

Care to Chat is a special speaker series hosted by the BC Care Providers Association. We invite Canada’s opinion leaders and experts to share their ideas, thoughts, and insights; as well as engage in a dialogue about important and emerging issues facing British Columbia’s continuing care sector. The talks are held as either breakfast or lunch sessions with plenty of time to network before the program begins. Audience members include residential and home care providers, government and health authority representatives, health and legal professionals; as well as seniors and families.

Our 2017/18 Care to Chat sponsorship packages are sold out. RFP for Title Sponsor for the 2018/19 season will be released in June 2018.

Thank you to our 2017/18 Care to Chat Sponsors:

Title Sponsor Rexall Health Solutions

Gold Sponsor: ArjoHunleigh

Silver Sponsors: Medical Pharmacies, Sobeys Pharmacy | The Pharmacy at Safeway, Essity

Online Promotional Opportunities

Both BCCPA members and non-members can post a marketing or enhanced job promotion on our website (which attracts well over 10,000 page views per month), as well as have it sent by e-blast to BCCPA email subscribers. We also tweet out the posting to an audience of approximately 2,000 Twitter followers and post on our Facebook page. Advertising with us is the best way of ensuring the posting is viewed by the greatest number of people working in B.C. and Canada’s continuing care sector.

Marketing Promotion

  • Promotion length: 30 days
  • Linked to square rotating web ad
  • No home-page appearance
  • Posted to Twitter, Facebook
  • 1 x Limited Email members only blast

Enhanced Job Promotion

  • Promotion length: 30 days
  • Posted on Job board
  • Linked to square rotating web ad
  • Posted to Twitter, Facebook
  • 1 x Limited e-mail members only blast

The cost is $500 (members) & $1,200 (non-members) + GST for each 30-day promotion. Website analytics available upon request.

Advertise on our Website

Our bccare.ca website has well over 120,000 page views annually, and is the go-to resource for key decision-makers and 15,000+ employees working in the continuing care sector. It is also a great source of information for families and residents in care. With thousands of unique visitors each month, it is a great way to provide exposure for your goods and services.

Our website includes professionally written human interest stories, links and commentary on the latest reports and research, as well as an array of social media engagement.

  • Ads set semi-annually
  • 4 key placements
  • Home page: 4 medium squares (1 ad per placement)
  • Top of page Leaderboard: 728×90 pixels (maximum 3 ads placed here)
  • Right medium square above fold: 250×250 pixels (max. 4 ads placed here)
  • Right medium square below fold: 250×250 pixels (max. 5 ads placed here)
  • Full stat reporting for impressions/clicks
  • Ad graphics can be static JPG or PNG format, or animated GIF format

Platinum – $2,500 SOLD OUT UNTIL OCTOBER 31ST

Leaderboard banner (all pages)
Home page medium square
Medium square (above the fold)
Maximum 3 sold

Gold – $1,500

Home page medium square
Medium square (above the fold)
Maximum 4 sold

Silver – $750

Medium square (above the fold)
Maximum 4 sold

Bronze – $350

Medium square (below the fold)
Maximum 5 sold

Why should you sponsor and advertise with the BCCPA?

Our members represent the full continuum of care:

  • Residential care
  • Long-term care
  • Home care and home support
  • Licensed private pay
  • Congregate & assisted living

BCCPA Quick Facts

  • Over 300 service provider and commercial members across BC
  • BCCPA represents more than 12,000 residential care beds – this is over 65% of the contracted beds in the province
  • BCCPA members represents over 50% of the home care payroll in the province
  • Our members have more than $1.5 billion in capital investment
  • Our members employ in excess of 11,000 full-time workers
  • Our private and publicly funded home support members provide service to more than 12,000 clients annually
  • Many of our members have been in operation 20+ years
  • Care providers have a wealth of experience, knowledge, and are leaders in innovation
  • BC’s annual Home and Community Care budget is almost $3.0 billion, which is on par with the fifth largest Ministry
To purchase or for more information

Contact: Cathy Szmaus, Director of Events & Administration
Office: 604-736-4233 X 226 E-mail: cathy@bccare.ca