Advertising & Sponsorships Opportunities

Annual Conference Sponsorships

The BC Care Providers Association Annual Conference will be held May 27-29, 2018 in Whistler, BC at the Fairmont Chateau Whistler. Click here for the Annual Conference Title Sponsor Request for Proposal, as well as the Submission Form. Proposals are due on or before Friday, September 15, 2017 by 5:00 pm (PDT). Sponsorship proposal instructions are outlined in the enclosed materials.

Please mark your calendars with the following important dates:

September 15: RFP for Annual Conference Title Sponsor closes
September 22: Title Sponsor announced & Sponsorship Prospectus released – Premium Sponsors receive priority booth selection
October 2: Tradeshow Sales open for BC Care Provider Commercial Members
October 10: Tradeshow Sales open for All

Our 2017 Annual Conference had a record attendance with over 500 service providers, commercial members and exhibitors, and community service groups from across Canada and beyond. We anticipate this number to continue to grow as our first-class educational program, dynamic networking events, and the magnificent setting of Whistler make this conference the premier event for the continuing care sector.

The Annual Conference Title Sponsor will be provided with a unique opportunity to expose their goods and services to the continuing care sector. The BCCPA Annual Conference provides direct access and exposure to over 180 BCCPA service provider members and their key decision makers. Our members employ over 20,000 people and provide care for over 17,000 seniors in residential care and over 10,000 in home care settings each day.

Care to Chat Sponsorships

We have been pleased to partner with our Title Sponsor Rexall Health Solutions for another fantastic Care to Chat season. Thank you to our Gold Sponsor Medical Pharmacies and to our Silver Sponsors: The Justice Institute of British Columbia and UBC Master of Health Policy in Seniors Care. Sponsorship packages  for the 2017/18 season will be released mid June.

Online Promotional Opportunities

Both BCCPA members and non-members can post a marketing or classified ad on our website (which attracts well over 10,000 page views per month), as well as have it sent by e-blast to BCCPA email subscribers. We also tweet out the posting to an audience of approximately 2,000 Twitter followers and post on our Facebook page. Advertising with us is the best way of ensuring the posting is viewed by the greatest number of people working in B.C. and Canada’s continuing care sector.

Marketing Promotion

  • Promotion length: 30 days
  • Linked to square rotating web ad
  • No home-page appearance
  • Posted to Twitter, Facebook
  • 1 x Limited Email members only blast

Classified Ad (Job) Promotion

  • Promotion length: 30 days
  • Posted on Job board
  • Linked to square rotating web ad
  • Posted to Twitter, Facebook
  • 1 x Limited e-mail members only blast

The cost is $500 (members) & $1,200 (non-members) + GST for each 30-day promotion. Website analytics available upon request.

Advertise on our Website

Our bccare.ca website has well over 120,000 page views annually, and is the go-to resource for key decision-makers and 15,000+ employees working in the continuing care sector. It is also a great source of information for families and residents in care. With thousands of unique visitors each month, it is a great way to provide exposure for your goods and services.

Our website includes professionally written human interest stories, links and commentary on the latest reports and research, as well as an array of social media engagement.

  • Ads set semi-annually
  • 4 key placements
  • Home page: 4 medium squares (1 ad per placement)
  • Top of page Leaderboard: 728 pixels wide (maximum 3 ads placed here)
  • Right medium square above fold: 250×250 pixels (max. 4 ads placed here)
  • Right medium square below fold: 250×250 pixels (max. 5 ads placed here)
  • Full stat reporting for impressions/clicks

Platinum – $2,500

Leaderboard banner (all pages)
Home page medium square
Medium square (above the fold)
Maximum 3 sold

Gold – $1,500

Home page medium square
Medium square (above the fold)
Maximum 4 sold

Silver – $750

Medium square (above the fold)
Maximum 4 sold

Bronze – $350

Medium square (below the fold)
Maximum 5 sold

Why should you sponsor and advertise with the BCCPA?

Our members represent the full continuum of care:

  • Residential care
  • Long-term care
  • Home care and home support
  • Licensed private pay
  • Congregate & assisted living

BCCPA Quick Facts

  • Over 300 service provider and commercial members across BC
  • BCCPA represents more than 12,000 residential care beds – this is over 65% of the contracted beds in the province
  • BCCPA members represents over 50% of the home care payroll in the province
  • Our members have more than $1.5 billion in capital investment
  • Our members employ in excess of 11,000 full-time workers
  • Our private and publicly funded home support members provide service to more than 12,000 clients annually
  • Many of our members have been in operation 20+ years
  • Care providers have a wealth of experience, knowledge, and are leaders in innovation
  • BC’s annual Home and Community Care budget is almost $3.0 billion, which is on par with the fifth largest Ministry
To purchase or for more information

Contact: Cathy Szmaus, Director of Events & Administration
Office: 604-736-4233 X 226 E-mail: cathy@bccare.ca